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The pop-up collaboration between CAMP and Bluey is quickly selling out through the holiday season and has been extended to February 2024. It’s not to be missed and feels like a true interactive and immersive visit into the world of Bluey, with exclusive animation throughout and tactile fun for all ages. Brisbane viewers have been quick to point out that many of the parks the kids visit in episodes of Bluey are actually based on real-life parks in and around Brisbane. Not only has Reynolds expressed his love for the show and other members of the Hollywood elite, but he’s also incorporated the beloved blue heeler in his filmmaking. In an ad campaign for Zillow inspired by the iconic episode, Reynold’s Maximum Effort productions utilized the themes seen in “The Sign,” it’s clear how much thought and effort went into this “live-action” Bluey adaptation. The series follows Bluey, a loveable, inexhaustible, Blue Heeler dog, who lives with her Mum, Dad and her little sister, Bingo.
CAMP’s Bluey immersive adventure brings…
At the beginning it was just homework for my university, but then I found something that made it personal, because my friend passed away. I broke into tears for almost a week – my friend was my age. It really highlighted how fragile life is and it made me realise the things I want to do in life.
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Forget those stylish terrace houses from Full House – our latest TV house crush is the home owned by a family of Blue Heelers, stars of the hit ABC Kids’ cartoon, Bluey. Zach Gass is a writer from East Tennessee with a passion for all things under the Disney name. From Disney history to the careers of Mickey, Donald, and Goofy, Zach tries to keep his finger on the pulse of the mouse. While he would certainly love to see the parks around the globe, his home park will always be the Magic Kingdom of Walt Disney World in Orlando, Florida. When he's not rubbing elbows with Mickey, Zach enjoys reading fantasy novels, retro video games, theatre, puppetry, and the films of Tim Burton. It’s safe to say that even with the upcoming hiatus before season four, Bluey has left a tremendous impact on pop-culture as a whole.
Bluey x CAMP An Immersive Adventure
They can also participate in one of CAMP’s meet-and-greets with Bluey and Bingo at select CAMP locations, including Dallas, Atlanta, Boston, and Chicago. "Our collaboration with CAMP provides a completely unique opportunity for Bluey fans to immerse themselves and play in the Heeler family's world," said Suzy Raia, SVP, Consumer Products and Business Development, North America and Latin America, BBC Studios. "The team has lovingly and joyfully brought Bluey's iconic home and a bit of Brisbane to life for an unforgettable experience for kids and families."
From 8am AEDT on February 15, the house is available to book for a two-night stay from Feb 18 to 20 for two adults and two children, who must be residents of Australia. There are more than 150 episodes of the show which is one of the most watched children's programs internationally. According to Bluey creator Daley Peterson, who tweeted about it today, the house has been in development for over a year. It's located in Brisbane, Australia -- where Bluey lives, canonically -- and it's dense with Bluey-related detail to make any fan go ballistic.
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It is rarely used, sometimes there seems to be a second-floor verandah as well. Kept ready for a third kid until Bedroom, where it was briefly repurposed as Bluey's bedroom. The front yard features the mailbox, driveway, and a birdbath full of succulents.
An immersive Bluey experience is coming to LA's CAMP store - Los Angeles Times
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The beloved animated series is also the number 1 kids show on Australian broadcast television and the most-watched series ever on ABC iview, and the number 1 show on CBeebies in the UK. The hit brand also has 5.7 billion lifetime views on its official Bluey YouTube channel. Ten spots will be available to book in each of three distinct time zones (Australian, US and UK).
You could stay at Bluey's house in Brisbane
The experience is aimed at kids ages four to eight and opens on November 6 on the second floor of the Westfield Century City; timed tickets ($36 to $46, depending on the day) are currently available through mid-January. The immersive Bluey x Camp adventure takes over the kids boutique’s Westfield Century City outpost from Nov. 6, 2023, to Jan. 15, 2024. Io9 recently visited the Bluey immersive experience with a good friend and their kids (highly recommend this for fellow childless Bluey fans out there) to explore the incredibly detailed and fun adventure at CAMP. There you’re encouraged to learn through play in every room, just like on the show from Ludo Studio, along with the littles.
Bluey, the delightful animated show that you’re about as obsessed with as your toddler, is bringing its imaginative Brisbane living room a little closer to home with this Century Century pop-up. Toy store and craft center CAMP will recreate Bluey’s playroom complete with a two-story pillow fort and cardboard box castle as well as some of her favorite games (including magic asparagus and keepy uppy). Plus, you can pose with some adorable Bingo and Bluey costumed characters at the end—and of course pick up exclusive Bluey merch.
Bluey x CAMP opens in Los Angeles on Nov. 6 at CAMP’s West Coast flagship store at Westfield Century City. Families will be able to visit Bluey’s home, a 5,000-square-foot house inspired by the Emmy Award-winning show and created in collaboration with BBC Studios. With dancing, games, and a meet-and-greet finale, this is the ultimate Bluey experience. We've created the first immersive adventure in the U.S. for the world's hottest family property. As online retail has exploded in the past decade, physical stores like Camp are trying to tempt shoppers by offering more than just a place to buy stuff.
There’s so many Easter eggs and opportunities to recreate your favorite scenes, from Keepy-Uppy to Dance Mode. And yes, I slipped on my beans as a Grannie because I simply had to. Come laugh, play, and pretend with Bluey, Bingo, Mum, and Dad, everyone’s favorite family.
Limited tickets for the experience are available online at camp.com/bluey or in person at CAMP, and families are encouraged to plan ahead. After her LA visit, Bluey and her family will head to another Camp location to be announced at a later date. Those not in LA can attend meet-and-greet events with Bluey and Bingo at other Camp stores, including in Atlanta, Boston, Chicago and Dallas. Meet-and-greet tickets are $30 for kids (accompanying adults are free) and are available to buy online at Camp’s website.
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